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Browse, Shop and Get Connected: Introducing the athenahealth Marketplace

by Kyle Armbrester, VP of Business Development

We’ve all experienced it. That rewarding feeling you get right after purchasing a cool new app from the Apple App Store or that must-have item from Amazon.com. At athenahealth, that feeling begs the question: Why can’t we all have that same thrill of shopping in health care? Well, here’s our answer, just announced today: the athenahealth Marketplace, a one-stop shop aimed at equipping providers with innovative health IT solutions, enabling them to provide better care for their patients. (See our official press announcement.)

HIT À La Carte
The athenahealth Marketplace features a slate of technology partners who’ve joined with us through the More Disruption Please (“MDP”) program, our initiative to open up our cloud-based network, and connect with disruptive solutions that can help bend the innovation curve in health care. A number of these partner solutions are already live and available to be rolled out for customers, including transcription partners Entrada and InHealth, and contract management partners, Experian Healthcare and NHXS.

For our partners listed on the Marketplace as “beta”, we have existing or upcoming pilots where we’ll test and streamline their integration, and carefully track performance with an identified subset of athenahealth clients. Our cloud-based platform harnesses incredible data insights that enable us to measure and monitor key performance metrics to ensure that our partners are providing a positive impact to caregivers.

Whether our clients want to optimize scheduling, decrease documentation times, or remove inefficiencies from the physician workflow, we want to make sure we’re offering partner solutions that satisfy those needs, driving real value and addressing key pain points that challenge caregivers today.

In addition to technology partners, the Marketplace also houses an initial sampling of the hundreds of connections we already establish for our clients to labs and public health registries. These clinical exchange connections enable the transfer of patient information across the health care supply chain, vital for driving interoperability and improving the management of health information.

Stay Current on Marketplace Innovation
Over the next few months, we’ll look to bring more technology solutions live for you; and we’re aiming to add more disruptive partner services and clinical exchange connections to the Marketplace by the end of 2013. We invite you to frequently visit and browse our Marketplace for the latest and most innovative HIT solutions we and our partners have to offer.

Better yet, if you’re an HIT entrepreneur or innovator, we welcome you to check out the MDP program, talk with us, and join in our mission to disrupt the status quo in health care through openness, connectivity, and innovation.

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